T H E  O U T S I D E R S 

Filson: outdoor outfitter 

Filson is taking a stance to change nature’s landscape. For centuries, minorities have been underrepresented in the outdoors. Not anymore. The Outsiders is a movement to create space and growth for people of color in the outdoor community.

Copywriter:  Cate Mabry

THE OUTSIDERS 

PRINT

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OUT OF HOME

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FIELD GUIDE 

Our Field Guide opens the door to The Outsiders community by showcasing ways around the barriers to that keep people inside. 

MICROSITE

Home to the Outsiders community, this site features stories about the struggles and triumphs of belonging in the wilderness.

SOCIAL | INSTAGRAM

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SWAG

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